Nicely done, I wish people put this much thought into connecting with journalists. I do office hours at a coworking space helping people by looking at their landing page, reading their press release drafts, introducing them to journos etc. Today, 4 out of 6 had zero budget set aside PR or customer outreach/acquisition. I could kinda see why they were struggling to make money.

Tech journo and writer, based in Berlin, Germany.

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